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Five Reasons Artist Fail at Social Media #GetASocialMediaPlan

Social media. Whether you hate it or love it, it’s probably here to stay. And like writers, it makes the world go round. If you want to be the type that progresses, you have to use it to promote your projects.

But, simply posting on social media isn’t good enough. And using social media to speak to the folks you already know, when you could just text them, dims your presentation.

Here are 5 reasons why some artists are dropping the ball with their social media marketing.

1. You don’t have a rhythm

You either post too much or you just don't post enough. Yeah sure, it can be hard to generate activity on your Facebook page when you have a Facebook profile that naturally gets more traffic.

And you think Twitter has taken a backseat since Instagram came onto the scene. So why bother?

Well, whether you believe it or not, regularly posting (even when it feels like it’s falling on deaf ears) does make a difference. It keeps people interested in what you’re doing. It gives people a place to go to find out more. It reminds them that they can go directly to the source (you) for information instead of roaming the internet trying to figure out where you’re going to be and what time you go on.

Then there is the individuals who post the same thing every three days or so. You post different content ever hour on the hour. You share the same thing on your Instagram, Twitter and Facebook profile without taking the time to make your content unique and appropriate for each platform.

2. You post content at the wrong times

Posting at the wrong time is the average social media mistake. If you really want audience to donate to your Kickstarter, posting about it on a Saturday evening when they’re out to dinner with friends just won’t work.

Remember this: Most people check their social media feed before they leave their home every weekday morning. They will check again on their 1st work break. They will check again during lunch and then perhaps once more before they leave work on that afternoon break.

3. You think your Social Media accounts are for advertising

Your social media accounts do not exist for the sole purpose of talking about what you are doing. In fact, they exist for the sake of connecting with your audience.

Forget about what makes your audience like your work. More importantly, what makes them like you?

This is an opportunity to connect.

Sharing content is (strangely enough) like being in a relationship. When your audience like you they are more likely to share you with their friends, and support (buy) the things you’re working on – which happens to include the stuff you’re advertising.

4. You forgot to edit

Grammatical incorrectness can totally destroy audience engagement. If your post is too long, most people won’t stick it out to the end. It’s why Twitter’s 140 character thing is so popular. If your comment is an inside joke that only .01% of the population understands, text it instead.

A polished caption should read like a headline with a story told like a mini article. Find ways to make your post straight, digestible, and to the point. There are always exceptions to the rule, but professionally presented posts get more traffic and more shares.

5. You think it’s time consuming

You get out what you put in. Sometimes creating content can take a couple of minutes.

Sometimes it can take 20-30.

Doesn’t really matter as long as you do it. Some weeks you won’t have much to share. Other weeks you’ll have a lot going on. But, like I said, You get out what you put in.

Or you can contact me.

Good luck!

Coming Soon! #GetASocialMediaPlan in Digital Format

#MotownMusical #MartinaSykes Remembers #StLouis, #MikeBrown and the Non Indictment of Darren Wilson

Read here: MARTINA SYKES

Tonight is the Night! Ephraim Sykes in #HamiltonBway

Get Tickets: #HamiltonBroadway

Monica Hardwick

Put An End To #Youth #CyberBullying -- The Monca Hardwick Way #GetASocialMediaPlan

 

The Stress of Cyber bullying is Harmful and Real 

Monica Hardwick

With cases of cyber bullying on the rise, many parents rule out the obvious: Keep kids off the cyber!

Monica Hardwick

#‎GetASocialMediaPlan‬ by: Monica D. Hardwick Now Available! Un #Selfish

The Social Media Handbook #‎GetASocialMediaPlan‬

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#MotownTour's #MartinaSykes Visits #StPete

 Watch video from yesterday's blog post about St. Pete Native Martina Sykes.

The Flash Back! #AGardenofPrayer By: Miss Monica D. Hardwick, Eric H. Hollaway Sr (Illustrator) #FlashBackFriday #FBF

#BeLegacyMinded #GetASocialMediaPlan

A Prelude To An Interview #GetASocialMediaPlan

Monica Hardwick

Happy New Year! #GetASocialMediaPlan

Monica Hardwick

If You Absolutely Must Take Your Naked Photos on Your iProduct, Watch This! #GetASocialMediaPlan

... Or you could start using Blackberry.

5 Things: What Grown Ups Need to Know About Being Grown Up #BeLegacyMinded

Monica Hardwick

• 1. Show some excitement about what you do but do not over promise on what you will deliver
• 2. Do away with the slang. Adults are to be mature, not high school/college cool.
• 3. If someone is good at what they do and/or has assisted you in some way; Be Encouraging. TELL THEM NOW. Don’t wait until the eulogy.
• 4. Don't speak for other people. Don't allow others to speak for you. And Don't pass messages via people. Speak for yourself.
• 5. In conflict, make sure all parties are present when discussing.

Monica D. Hardwick Releases Her 'Prayer' Play on May 1st National Day of Prayer #StPete #Florida #BurgLife

Monica Hardwick

#StPete Monica D. Hardwick's Childrens Play on Amazon.com May 1st!

 A Garden of Prayer, a kids play written by Monica D. Hardwick, will be made available globally via Amazon.com on The National Day of Prayer, May 1, 2014. The story, originally written for Bay Area Studios Foundation, is a fun and memorable way to teach kids how to pray and how to increase their faith. 

Bay Area Studios Foundation is a non-profit company, 

created, founded and funded by Monica D. Hardwick,

Portions of the proceeds to benefit Foundation.

Monica Hardwick

Know Your Colors!

 "Artists and Athletes are entrepreneurs too! Think about it."

Every Brand [artist & athlete] should know
what the colors they use say about them.

#StPete Support + Invest in Youth! This Is What the Next Generation of Engineers Looks Like! #BeLegacyMinded

Post by Bay Area Pros.

[VIDEO] (#TBT) #ThrowBackThursdays #EphSykes

Ephraim M. Sykes: CBS "NYC 2-2" Clip [Firebomb episode] 

#StPete Monica Hardwick - The Middle Class is dwindling...#BeLegacyMinded Pay attention

Monica Hardwick

If Middle Class is dwindling...who buys art? The rich!! How long before the artists become the serfs? Pay attention. Every artist should be concerned with eradicating poverty. EVERY ARTISTS.