Monica D. Hardwick; publicist, playwright and social media strategist.
A digital publicity campaign identifies your individualized story and executes online positioning. This results in features on blogs and views on key sites worldwide.
Publicity creates Exposure, Exposure creates Desire, Desire creates Pursuit, Pursuit creates and causes Prevail in your life!
Tuesday, December 25, 2012
Value Innovation
In theater, performers who sing and dance are the norm and there are many times one can choose to consider fellow performers as being the competition.
Surprisingly, My Digital Press Agent does not use the competition as the benchmark. Instead, we follow a different strategic model that we call value innovation.
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