Publicity creates Exposure, Exposure creates Desire, Desire creates Pursuit, Pursuit creates and causes Prevail in your life!

Friday, July 18, 2014

5 Things: Monica Hardwick Says Every Social Media Manager Should Have A Policy #GetASocialMediaPlan

  • 1. You are responsible for what you write.

  •  2. It's possible to say something that does not mean what it should. 

  •  3. Written words are difficult to interpret than verbal interactions. 

  •  4. Be smart because what you say is a permanent record. 

  • 5. Be careful

Sunday, July 13, 2014

Tonight is Ephraim M. Sykes' Last Motown Show! #NoTownLikeMotown! #EphSykes THEE BEST!

Monica Hardwick Says: The Erroneous Effects of Music Reality TV on the Music Business is the Equivalent to McDonald's #BeLegacyMinded



Back in the day when American Idol first began, most of us thought it was fun. We were even glued to our television screens. 
Monica Hardwick

 Now 10+ years since then we've had American Juniors (American Idol for kids), America’s Got Talent, X Factor and I remember a show called Duets. 

The concept of these series of Television Shows is (or was) to find new solo recording artists. What I call: The McDonald’s of the music industry

While the shows are entertaining, they come at a price. The true elements of music is being lost, because it seems as if it is easy, that everyone can do it, and it can happen for you overnight. Television is a lie. It CANNOT happen overnight. In the real world; by the time you hear of an artist they have been working and perfecting their craft for years. These shows propel contestants into the spotlight perpetuating the celebrity culture. The shows are teaching audiences that real talent should not be valued while beguiling the public toward an image. A carefully crafted, well invested image.

True, there is no one path to enter the industry; each artist has managed to break through in various ways. Plus, some profound artists have come through the music reality TV path.  But because it is TV, These shows cannot encourage artists to explore, develop and perfect their musical talents over time. These artists are patterned and procedured, which is processed, unoriginal and boring. 
They also take deep short cuts.  
McDonald's.

5 Things: Entertainment Business - VS - Singing Business #BeLegacyMinded



Some people sing. And then there are some people WHO CAN SING! 

There is a difference.


Monica Hardwick
  • Mariah and Jennifer Hudson types are in the singing business 
  • The Jennifer Lopez and  Miley Cyrus types are in the entertainment business. 
  • There is plenty of room for everyone. 
  • Just know your lane.
  • And the BeyoncĂ© types are in both!